Introduction
M&M is one brand operating
under the chocolate segment of Mars Inc. I was surprised to learn Mars Inc. is
a private, family owned company. The Board of Directors is comprised of Mars
family members who rely on a global management team. Among the team is Grant
Reid, president of the Chocolate segment. Paul S. Michaels is president of all
six company segments. Being a private company, explains why no financial
statements are posted within the company website. Therefore I can’t state what
the size or market share is of M&M within the chocolate segment of
operations. Their main competitor however is Hershey chocolate.
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